Social Media
So, let me guess: your kids told you that you needed to get a Twitter account and a Facebook page for your business? But, ignoring the fact that you think a tweet is a bird noise and Digg is spelled wrong, the last thing you want to do is get caught up with is another distraction during the day. We understand.
I’m willing to bet as an entrepreneur and fellow business owner that you’d rather be spending your time building your company’s sales and expanding your current client base. But the fact that you’re here means you realize that social media and the internet are powerful tools for your business that can’t be ignored.
And you’re right.
Thousands of your potential customers don’t touch the yellow pages. They go to Yelp. They search Google. And before they set foot in your business, they’ve researched you and all of your competitors in their area. That’s why you need to be proactive about your online presence, and for many businesses a website is just the first step.
A Twitter account isn’t just a way to tell random people what you ate for dinner. It’s a powerful way to share information, and more importantly, to communicate. Facebook is the same thing. It’s a big open forum where your customers can praise you, and more importantly, criticize you.
But you can’t be scared of the criticism. You need to embrace it. And when you answer your customer’s fears and complaints in public, you not only get your best chance to win back that unhappy customer, your actions tell hundreds of other current and potential customers how much you value their business, and how far you’re willing to go to make your customers happy.
That’s why Twitter and Facebook are your friend, and that’s why you need a professional company who understands the social media landscape to help you navigate your way. We want to be that company.
Email us today with your questions about how we can help manage your Twitter, Facebook, and other online accounts. I’d be happy to personally answer any questions you may have.
